Blowing Up Brands
Looking to blow up your brand (like, in a good way)? This pod is a running conversation covering brand strategy, demand gen, DEI, unconventional ideas, and unforgettable stories, with a whole range of experts, influencers, and other agents of change.
Blowing Up Brands
Standing Out in Competitive Spaces with Graham Vosburg - Blowing Up Brands - S01 E03
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exene paloma & Renoun Creative
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Season 1
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Episode 3
Even some performance marketers understand the value of brand! 🤯
In this episode of the Blowing Up Brands podcast, exene paloma of Renoun Creative chats with Graham Vosburg, Head of Growth Marketing at Techmate, about that.
Among other things, they get into:
- what Graham had to learn (and unlearn) when moving from a role begun at a small startup to a more specific role in a more established environment,
- real life examples of when foregoing so-called best practices for a stronger voice and more human approach produced better results in digital marketing,
- how and why a strong brand and unique voice still matter in a digital world, from small agencies to roofing businesses to B2B SaaS companies,
- and a lot more!
Thanks for checking it out, and if you dig it, well you know what to do: follow, share, etc.